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传播学视域下中美体育真人秀节目的对比分析
武传玺
(中国矿业大学 体育学院)
摘要:
运用文献资料法和比较分析法,从传播学的视角,对比分析中美体育真人秀节目在拍摄题材、创新意识、精神文化等方面的异同。指出,相对于美国体育真人秀节目,我国的体育真人秀节目存在拍摄题材狭窄,节目类型单一,缺乏创新意识,本土品牌效应较弱以及泛娱乐化现象严重、体育精神弱化等问题。认为,节目制作方需要不断丰富体育真人秀节目的拍摄题材与类型,增强观众互动性,同时强化节目创新意识,打造本土品牌。政府应当加强引导作用,提升体育真人秀节目的文化内涵,从而弘扬积极向上的社会正能量,推动我国体育真人秀节目的良性发展。
关键词:  体育真人秀  拍摄题材  创新意识  精神文化  政府引导
DOI:
基金项目:
Comparative Analysis of Chinese and American Sports Reality Show from the Perspective of Communication Sciences
WU Chuanxi
(School of Physical Education, China University of Mining and Technology)
Abstract:
By means of literature review and comparative analysis, this paper analyzes the similarities and differences between Chinese and American sports reality show in shooting subject, innovation consciousness and spiritual culture from the perspective of communication. It is pointed out that there are some problems such as narrow subject matter, lack of innovation consciousness, weak local brand effect and serious phenomenon of panentertainment, and weakening of sports spirit compared with American sports reality show. It is noted that the program producers need to constantly enrich the shooting subject and types of sports reality show, enhance the audience interaction, strengthen the awareness of program innovation,and build local brands. The government should strengthen the guiding role and enhance the cultural connotation of the sports reality show, so as to promote the positive social energy and promote the healthy development of our sports reality show.
Key words:  sports reality show  shooting subject  innovation consciousness  spiritual culture  government guidance

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